Dave Grohl credits MTV airing Nirvana's “Smells Like Teen Spirit” video for kickstarting the phenomenon surrounding the band's 1991 Nevermind album.
While promoting his new memoir, The Storyteller – Tales Of Life And Music on PBS' Amanpour And Company, Dave Grohl recalled, “When that video came out, all of a sudden the 300 capacity clubs had 300 more people outside, and then 500 capacity had 500 more people outside. It came down to the point where I would sit down on my drum stool and the first thing I would do is look around for an exit. 'OK, there's gonna be a riot, how am I going to get out?'”
He went on to say, “But it was the video, and I think that not only the song was great — Kurt (Cobain's) lyrics, his voice. . . Kurt was the greatest songwriter of our generation, but that video. . . I always say, 'You wanna sell half a million records? Make a video where you're burning down your high school.'”