Kim Kardashian has hit a roadblock in her efforts to trademark “SKKN” for her new beauty line.
According to TMZ, lawyers for Beauty Concepts LLC sent a cease and desist letter to the SKIM’s founder’s legal team, claiming that they have provided salon and skin care services under the SKKN+ brand,owned by Cydnie Lunsford, since 2017. In addition, the company claims it applied to register the SKKN+ logo, which uses the same block letters, with the U.S. Patent and Trademark Office in March.
Kardashian’s attorney, Michael G. Rhodes, told the outlet, “We certainly appreciate and support small businesses, and our hat is off to Ms. Lunsford. But the question at hand is one of trademark law and we’ve not done anything deserving of legal action by her.”