Prince Harry has taken on a job as executive of Silicon Valley startup BetterUp Inc., and online coaching and mental health firm. He is expected to guide product strategy decisions and charitable contributions, and advocate publicly on topics related to mental health.
He told the Wall Street Journal: “I intend to help create impact in people’s lives. Proactive coaching provides endless possibilities for personal development, increased awareness, and an all-round better life.”
Harry has long been an advocate for mental health, and has been using the app himself for a few months. “I was matched with my coach who, quite frankly, is truly awesome and has always given me sound advice and a fresh perspective, which is so valuable,” he told the WSJ.