Shawn Mendes and his longtime manager, Andrew Gertler, announced the formation of their film and television production company Monday (November 23rd).
The announcement of the creation of Permanent Content, coincided with the premiere of the company’s Netflix Original documentary, In Wonder, which chronicles Mendes’ rise through the music industry.
Mendes told Variety, “I’m so excited for the launch of Permanent Content, with the Netflix documentary as our first project, and so many more exciting things we’re working on. Our goal is to create content that motivates and inspires people, by elevating young voices that are making change in the world around us, and highlighting the issues dearest to them.”
