BTS and Hyundai have teamed up to promote the car manufacturer’s new electric vehicle brand, IONIQ, with the release of a free song called “Ioniq (I’m On It).”
Sung partly in English, partly in Korean, the song is now available at Hyundai’s website as a free download; there’s also a lyric video. The music video will debut on Hyundai’s YouTube channel on September 2nd.
Meanwhile, “Dynamite,” the K-pop group’s first song performed fully in English, debuted at No. 1 on the Billboard Hot 100 songs chart, unseating Cardi B and Megan Thee Stallion’s “WAP” after a two week run. BTS is the first all-South Korean group to top the chart. The song’s music video broke records, becoming the biggest premiere in YouTube history by attracting at least 3 million concurrent viewers, according to the official YouTube blog.
The video also set a new all-time record for YouTube video views in the first 24 hours, garnering over 101.1 million in the first day, according to YouTube. As of late Friday, the video had more than 233 million views.